Move from Content to Conversation

Move from Content to Conversation

So you’ve got your content calendar all set, and you’ve scheduled everything. But is that the end of your social media to-dos? If only it were that easy. It’s also important to keep up with your interactions (comments, replies, mentions) in real time.

Pros & Cons of Social Media Management Software

Social media dashboards are designed for easy management of multiple social media accounts. Tools such as HootSuite and Sprout Social allow users to schedule updates, monitor engagement and so much more. But just because you’ve scheduled two weeks’ worth of updates doesn’t mean your work is done. Here are some pros and cons of using social media management software tools.

Take Advantage of Facebook Timeline

It’s been over a year and a half since Facebook launched Timeline, changing the way we experience the number one social network in the world. But are you using its features to their full potential?

Facebook Introduces Graph Search

Are you one of the many who’s resolved to get in shape in 2013? Do you need a buddy to help keep you motivated? Believe it or not, Facebook can help. With its new feature Graph Search (now in Beta), Facebook can help you navigate the world’s biggest social network like never before.

How Your Business Can Use Microblogging Effectively

Social media is centered on interaction, but instant communication is another major element. Users are drawn to the fast pace of social media channels, and none are faster or more efficient than microblogging. This tool can be used effectively to promote your business, conduct market research and establish your brand. Learn the easy steps to get this media channel working for you.

Making Heads or Tails of Facebook’s Promotional Guidelines

Violation of these rules could lead to Facebook disabling your page… On December 1st, 2010, Facebook made revisions to their promotional guidelines. The biggest anticipated update was that they no longer require written approval from Facebook to run a promotion.